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<p>The most recent variant is a based mostly on the basic ice-cream mixture and is greatest served chilled over ice. Out there in 500ml and 330ml glass bottles, and in 6x330ml and 10x330ml multi-pack can codecs, Brothers Raspberry Ripple launches this spring, with RRPs aligned to present variants.</p> <p>Nicola Randall, head of promoting Brothers Drinks Co., says: “Flavour innovation is what we do greatest at Brothers. We break the mould and convey all-new flavours to the cider class; we all know our vary of curious flavours has broad attraction throughout a variety of customers.</p> <p>“We’re including to our profitable vary of extremely unique variants with Raspberry Ripple, which pulls its inspiration from the world of ice-cream. The brand new flavour will maintain robust attraction for impulse customers and comes scorching on the heels of our already-popular Cherry Bakewell variant launched in 2022.”</p> <p>The launch of Brothers Raspberry Ripple can be supported with a disruptive advertising marketing campaign comprising influencer partnerships, social media activations, and POS supplies obtainable to drive visibility in depots and in-store.</p>
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